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They attracted 11 leads a day with our help
Before coming to us, this leading wardrobe supplier wasted money on Google Ads with poor results.
overall traffic growth
0
%
4.5
RATING ON GOOGLE
REVIEWS
20%
INCREASE IN
ORGANIC TRAFFIC
56%
INCREASE IN
OVERALL TRAFFIC
ABOUT US
THE CHALLENGE
OUR APPROACH
THE RESULT
ABOUT US
Impressive Wardrobes has been a leading supplier of built-in wardrobes and storage systems for over 20 years in Sydney.
- Industry: Built-in Wardbrobes
- Digital Services: SEO PPC with Google Ads
- Revenue: Nearly doubled
THE CHALLENGE
Impressive Wardrobes were seeing a continuous drop in organic rankings and traffic, before they signed up with us. Their previous agency was running Google Ads with a CPA of more than $100, but they were attracting a low number of leads and couldn’t justify the time their sales team was putting in.
OUR APPROACH
- SEO audit to optimise their website according to best practices (this created an immediate boost to traffic and rankings).
- Optimised onsite factors to increase organic visibility and rankings.
- Improved offsite factors and created a backlink strategy to increase organic traffic.
- Managed the paid campaigns, starting with a “call ads” focused campaign for Google Ads.
- Generated amazing results from our Facebook lead form campaigns.
- SEO migration for a new website.
What was the outcome?
- Average lead generation for the last six months: 11 a day
- Fulfilled the sales team quota
- Saved the client money on paid campaigns: average CPA dropped from over $100 to between $16 and $20 (a reduction of 80 to 84%).
- Significantly increased leads across paid and organic channels
- Stronger ROI
- Maintained rankings across high-volume and relevant keywords
- Improved SEO results during the website transition (there’s normally an expected fall in results during migration, but the opposite occurred)
THE RESULT
- Paid Conversion up by 120%
- New Users – up by 20%
- Cost per Lead – $12
- Social Traffic and Exposure up by 100%
- Google Reviews
Words that make us blush
Genuine from those who availed our services.
